T306 Block 3: Activity 3
For the organization that you used in Activity 2, what are the changes in its environment that it can tolerate, i.e. for which it is viable?
One thing that has affected our band is the current economic situation. We used to have a sponsor but business became more difficult and he couldn’t (or wouldn’t) provide further funding. The band can survive on a surprisingly small amount of cash but we lost quite a large amount of income when that happened and we’ve been losing money ever since.
Similarly, the economic situation affects concert goers. If they can’t afford to go out quite so often there is less opportunity for us to put on (or be invited to) concerts. We may also be paid less for the same job. The local council has less money to spread around and so park jobs are more scarce.
Another problem facing many brass bands is the prospect of losing players to other bands, or players generally losing interest in playing at all. Quite a few bands have folded due to this. If the quality of music being played isn’t very good then you can’t attract the better players, or the players you do have may be tempted to go elsewhere.
Brass bands are also becoming more and more old fashioned. Concert goers tend to be older people and it’s difficult to persuade the younger generation that brass band music is something worth listening to, or playing.
These are just a few of the problems that affect our band (and others). Funding is hard to come by but is possible through having a dedicated committee trying to find different sources. We have lost and gained players in the past – and will continue to do so – but we do seem to be able to maintain a generally high level quality of music. Having a good MD helps, and we do.
Attracting a wider range of audience involves having an eclectic mix of music to play. We do try and play a selection of more modern and traditional music, including quite a few jazzier pieces that might attract younger people.