Undaunted by the fact that most 18- to 34-year-old male consumers TiVo through commercials and click off intrusive online ads, corporations are plowing ahead with novel interactive strategies to bring their advertising messages to gamers.
After years as every geek’s best friend, VOIP is beginning to untether itself from the PC, inspiring a new generation of products geared to break through to the mainstream.
P2P networks might rob the recording companies of profit, but DRM is literally destroying music collections. This month Gary Marshall reveals how you could soon find your record collection vanishing before your eyes.
October 5, 2006